Rock Hill Schools

Communications Content Specialist @ CO

Minimum Qualifications:

High school diploma required

Post high school communication and marketing training preferred

Two or more years of social media experience including planning and managing content in an educational setting preferred

Outstanding knowledge and use of electronic communication tools to include social media, web, email, etc.

Ability to recognize and manage confidential information in an efficient and effective manner

Ability to work effectively with various publics and staff

Ability to operate standard office equipment and pertinent software applications

Knowledgeable of the educational environment preferred

Skilled in planning and multi-tasking

Well organized and task-oriented

Excellent communication skills with proven attention to writing, accuracy, and editing

Outstanding references from current and former supervisors

Satisfactory SLED (SC Law Enforcement Division) report


Salary Range:  $15.00 – $21.00 per hour


Length of Contract:    20 hours per week


Starting Date:    Immediately upon selection


College transcripts, three references, and a copy of appropriate credentials should also be submitted during the application process.


Prior to employment, the District will request a criminal record history check for past action of crimes.  For this reason, information about date of birth, gender, and race is requested as a part of the application process


The district reserves the right to make changes to the job posting/description as necessary to meet the district’s needs.








Purpose Statement:

The job of the Communication Content Specialist is done for the purpose/s of producing timely, accurate content for district communications in order to support the district’s two-way communication with stakeholders.


This job reports to the Director of Marketing and Communications.


Essential Functions

  • Collaborates with marketing and communication department teammates and other district employees as needed.
  • Writes news and feature content for district publications, releases, videos, social media posts and other communications as necessary.
  • Creates digital assets (photos, graphics, charts) to support writing, website, and social media.
  • Assists in editing and publishing district email newsletters.
  • Edits content for others, to ensure accuracy and proper mechanics.
  • Assists in content management on the district website.
  • Supports district social media accounts.
  • Supports media relations efforts.
  • Tracks communications and other measures to assist with department’s continuous improvement efforts.
  • Provides support to Director of Marketing and Communications.
  • Performs other related duties as assigned for the purpose of ensuring the efficient and effective functioning of the work unit.



Job Requirements: Minimum Qualifications


Skills, Knowledge and Abilities

SKILLS are required to perform multiple, technical tasks with a need to occasionally upgrade skills

in order to meet changing job conditions. Specific skill based competencies required to satisfactorily perform the functions of the job include: operating standard office equipment; and using pertinent software applications.


KNOWLEDGE is required to read a variety of manuals, write documents following prescribed formats, and/or present information to others; and understand complex, multi-step written and oral instructions. Specific knowledge based competencies required to satisfactorily perform the functions of the job include: concepts of grammar and punctuation; current and emerging technology; office application software; and practicing cultural competency while working collaboratively with diverse groups and individuals.


ABILITY is required to schedule appointments, meetings, and/or events; gather and/or collate data; and consider a variety of factors when using equipment. Flexibility is required to work with others in a variety of circumstances; work with data utilizing defined but different processes; and operate equipment using a variety of processes. Ability is also required to work with a diversity of individuals and/or groups; work with similar types of data; and utilize a variety of job-related equipment. Specific ability based competencies required to satisfactorily perform the functions of the job include: communicating with diverse groups; working as part of a team; and dealing with frequent interruptions.



Responsibilities include: working under limited supervision using standardized practices and/or methods and providing information on deadline as outlined in the job’s functions. There is opportunity to impact the organization’s services.


Working Environment

The usual and customary methods of performing the job’s functions require the following physical demands: significant lifting, carrying, pushing, and/or pulling, frequent climbing and balancing, frequent stooping, kneeling, crouching, and/or crawling and significant fine finger dexterity.

Generally the job requires 70% sitting, 10% walking, and 20% standing. The job is performed under some temperature extremes and in a generally hazard free environment.



Job related experience with increasing levels of responsibility is desired.



Targeted, job related education with study in job-related area.


Required Testing         

Pre-employment TB Test


Continuing Educ. / Training                                     

None Specified


FLSA Status                                                                  

Non Exempt


Certificates & Licenses

Valid Driver’s License & Evidence of Insurance



Criminal Justice Fingerprint/Background Clearance


Salary Grade

$15.00 – $21.00 per hour

Education / Training / Marketing / Advertising / PR

Tagged as: Central Office, communications, content specialist, marketing