Product Marketing Manager, Compressor Technique
Mission – Promote the development and growth of the product line through the development and successful implementation of business development and marketing communications plans and excellent customer support and service.
Roles and Responsibilities
Business Development (40%) – In consultation with the Business Line Manager/Vice President, create and implement business development and marketing communications plans. Present plans to Regional Vice Presidents and Sales Managers and coordinate/motivate sales efforts to achieve established growth and sales goals. Provide monthly reports to management regarding the effectiveness of business plan implementation in achieving sales goals. These reports should include information about the development of the prospect and sales platform, as well as orders achieved. Additional focus on gaining market share through these efforts is of great importance.
Marketing Communications (40%) – Develop and distribute product price lists and relevant technical data to regional sales. Develop and implement informational session and training programs as required to achieve business development goals. The training will be geared towards educating the sales managers on the product and selling techniques. Create quotation standards and systems to ensure excellent, prompt response to customer inquiries.
Review competitor positions and create competitor comparison reports. Based on these reports, provide recommendation to management regarding products that could/should be developed. Additionally monitor competitor pricing to make sure we are competitive in our pricing model.
Customer Service (20%) – Review and respond promptly to customer and sales staff inquiries relevant to the product line. Develop an understanding and collect information, as appropriate, to clarify the needs of the customer or the sales group to better facilitate addressing those needs and expectations. Develop rapport with the sales team through effective communication, interpersonal skills, and professionalism, and strengthen the relationship between sales team and marketing team through ensuring a high standard of customer response.
Professional Development (5%) – Through training and development, remain current in the product knowledge and sales/marketing skills necessary to be effective in the position.
Perform additional duties as assigned.
What you can expect from us?
Drive your Career, Explore Opportunities, Realize your Passion . . .
We at Atlas Copco believe that there is always a better way. This spirit drives us to provide leading edge technology, innovative and sustainable products, as well as best in class service to our customers around the globe.
That’s where you come in – we believe our people make it happen. We provide a collaborative, inclusive and flexible work environment along with competitive compensation and comprehensive wellness & benefits programs.
Start your journey today!
What we expect of you?
Experience – 5+ years of relevant experience in sales and marketing of technical, industrial equipment (preferably compressed air equipment). Proven ability to successfully achieve sales goals and implement business development planning.
Education – 4-year Engineering, Business, or Marketing degree, or equivalent combination of education and experience
Skills – Must be a self-directed team player, who has a positive attitude, can motivate those around them, and is service oriented. Must also have excellent organizational, interpersonal, verbal, and written communication skills. Must be proficient in the use of Microsoft Office, including Word, Excel and Power Point, experience in SAP and C4C would be an advantage. Some travel to support field sales activities will be required.
Rock Hill, SC
Passionate people create exceptional things
At Atlas Copco we believe in challenging the status quo, always looking for a better way. Our leading-edge technology enables us to innovate for a sustainable future.
We believe that people make it happen and with us you are empowered to act. Your ideas can make a real difference and contribute to the quality of life for people everywhere.
We offer a wide range of interesting job roles and many opportunities to grow. This is where it begins – Join us at the Home of Industrial Ideas.